2AD Consulting

Our firm

Our history

2014
Founding and regional roots
2AD Consulting was born following the relocation of Business France’s (formerly Ubifrance) Central Africa activities to Douala. We became its relay in Gabon, providing support, representation and assistance services for French companies wishing to set up there.
2014 – 2022
Expansion and consolidation
Over the years, we have broadened our network and supported many international companies entering the Gabonese market, helping them to better understand, adapt and succeed in a constantly changing environment.
2023
Supporting local companies
We extended our mission to Gabonese companies, advising them on their development and transformation projects to strengthen their competitiveness and sustainable growth.
2023
Regional expansion
The opening of our office in Lomé (Togo) marks a new stage: a broader foothold in West Africa and a stronger commitment to regional economic players.
2025
Business France partnership & new organisation
In 2025, we became Business France’s official partner for Togo. This recognition came with a strategic reorganisation around four practice areas, each led by a dedicated expert and covering both our countries of operation.

Our mission

To enable companies, investors and institutions to understand the markets of the Gulf of Guinea, to make the right decisions there and to succeed.

Inform our clients’ decisions with a reliable reading of markets, players and opportunities.

Open the right doors with companies, institutions and partners, in Gabon, Togo and internationally.

Support companies in their organisation, their growth and the upskilling of their teams.

Secure investment decisions and make projects financeable.

Our values

We act with honesty and transparency in all our interactions.

We pursue excellence in every aspect of our work, constantly seeking to improve our services.

We encourage creative thinking and stay ahead of trends to offer innovative solutions.

We foster an environment of mutual respect and close cooperation with our clients.

We put our clients’ needs at the centre of our priorities, offering personalised service and constant support.

Let’s talk about your next market.